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Conversations with retailers and their suppliers that shine a light on the most positive aspects of retail. Get tips about competing in brick and mortar retail, resources for retail sales training, retail-specific marketing advice, ways to make your retail operations run more smoothly, and much more. New episodes release every week!
Episodes
Friday Jun 21, 2019
Martin Lindstrom On Why Legacy Brands Are Toast [Episode 221]
Friday Jun 21, 2019
Friday Jun 21, 2019
Bob Phibbs interviews Martin Lindstrom, a Time Magazine Influential 100 Honoree. His books include Buyology - Truth and Lies About Why We Buy, Brandwashed - Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy and his most recent: Small Data: The Tiny Clues that Uncover Huge Trends. He is the resource for hundreds of brands around the world trying to make their brands memorable.
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